Marketing myths deserve to be busted and your business deserves excellence.
Let’s multiply the effectiveness of your ad dollars with quality, creative content to tell your brand’s story when facebook advertising.
There is a lot of debate in the small business marketing world on how to drive traffic and sales. Converting prospects to “raving fan” customers takes more than great service or products. You must be known before you can be liked and a strategic approach to marketing centered on a few high quality video productions can help your business achieve the results it strives for.
Enjoy this narrative social video as our director of photography, Austin Roghelia, goes through a recent case studio for a restaurant client of ours and their results in a facebook advertising campaign
Details covered:
Facebook advertising allows business owners and digital marketing agencies to buy vanity metrics like “views” by generically pumping ad dollars into posts if they wanted
Choosing to be different and stand out through content that engages and resonates
Creative, highly produced video story still has excellent organic reach if produced and distributed correctly.
Leveraging “Raving Fans” in facebook advertising can multiply the results of your marketing peies
Return on Investment for advertising spend vs. creative commercials
Brand story telling and creativity is paramount when undertaking facebook advertising
For the full Cryderman’s Barbecue Video Click Here
Similar approaches can be used on current and future social platforms. Instagram integration with facebook can save time and LinkedIn is becoming an ever more relevant platform for all businesses to have a presence on.
Facebook provides the following insights on advertising and marketing on their platform:
FACEBOOK MESSENGER
Seamless communication
Messenger can help you harness the power of messaging to offer valuable services to people.
VIDEO
Designed to move people
Facebook video ads were created especially for News Feed. They load seamlessly and play automatically, putting the power of sight, sound and motion in the palm of people’s hands.
AUDIENCE NETWORK
Greater reach for your campaigns
Audience Network helps extend your campaigns beyond Facebook, delivering ads to more people you care about, in more places.
CUSTOMIZATION
Designed for your goals
No two businesses are alike. That’s why the Facebook family of apps and services is built to help your business meet its specific goals.
BUILD AWARENESS
Tell your brand’s story
Whether it’s building awareness of your business or a new product, our brand awareness tools can help people learn more about what matters to you.
FACEBOOK
A home for your business
Facebook Pages help people connect with your business. And Facebook ads help people discover your business.
INCREASE TRAFFIC, ENGAGEMENT AND SALES
Help people take action
Encourage people to visit your website or store, download your app or purchase products.
MEASURE RESULTS
Make better decisions
Our measurement tools can help you see how your campaigns perform against your goals, and build better campaigns for the future.
